Big changes are taking place – again – for Blue Light Card discount holders who use their discount as part of Asda Rewards.
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Asda and Blue Light Card have once again overhauled the discount scheme for shoppers.
In June 2023, Blue Light Card holders were no longer be able to 10% back on the entire shop. But, could still earn Asda Rewards (as usual) and take part in their Missions etc.
However, they are updating the terms of the scheme again.
From 25 April 2024, they are reducing the cashpot rewards down to just 5%.
While it’s disappointing, it’s better than nothing, I suppose….
Changes to Asda Blue Light Card discount
The discount scheme has not been running long, and now Asda and Blue Light Card are restricting how you get your discount.
They excluded non-fresh items from 15 June 2023, and now they are lowering the cashpot.
As part of “ongoing evolution,” Asda has announced that Blue Light Card holders will only receive a 5% Cashpot benefit on all fresh products across their stores.
You cannot get the 5% Cashpot benefit on anything else (other than general offers run for all Asda Rewards users).
Like other Asda Rewards users, you can still earn Asda Pounds on non-fresh food, clothing, health and beauty, household, entertainment, and homeware products.
What is included in “fresh food”?
Asda classes fresh food as:
Fresh meat
Cooked meat
Fresh fish
Fruit and vegetables
Fresh fruit juice and smoothies
Dairy and bakery
Anything else will be excluded from the offer.
Take a look at a huge Blue Light Card discounts list.
What items are excluded?
The following product lines are excluded from the discount:
All Just Essentials products, alcohol, Asda Online Groceries, Food to Go, ready meals including fresh pizzas, fresh dips, fresh pies, Rotisserie Counters, frozen, non-fresh food items, health and beauty, baby, toys, household including pet and laundry, entertainment, George/George.com including all clothing, shoes and accessories and homeware and outdoor products, plants & flowers, Asda Tyres, fuel, tobacco, lottery products including instant tickets, gift vouchers & cards, infant/formula milk, cash-back, fireworks, photo printing, saver stamps, postage stamps, ‘Top-Up’ mobile phone cards, all financial services products and insurances, pharmacy & separate concessions.
From 25 April 2024, Food to Go, ready meals, and flowers have been added to the excluded list.
Will it change again?
It’s disappointing as the discount has not long been running again for BLC/Asda shoppers.
However, hopefully, fresh foods make up most of a shop, so it might not have too significant an impact.
But it does feel quite restricted!
I guess the discount scheme will continue to “evolve”, depending on how much money they lose!
Naomi knows the burden of living on very little and became debt free by following her own money saving tips and tricks. She is an expert on saving money at the supermarket and side hustles.
